We're business owners/wives. CEOs/fathers. Decision-makers/friends. Entrepreneurs/mentors. See a pattern here? There is no choosing when it comes to meshing your business and your life - the trick is to find a balance so you can enjoy it all! Bigger than Business...It's your Life was created for the person who needs a fresh perspective to refocus their goals and dreams. It's a chance to get new ideas, to be inspired by great speakers, and to share insights with like-minded men and women who share a common desire to transform their lives. In addition, it's for leaders who are ready to take what they've learned back to their business to share with the rest of their team. “We were looking for an additional extension to our print publications that would help the business sector we work with, “ says EasyChair founder Kristie Melendez. “Our goal is and always has been to support our advertisers and the communities we serve.”